Man, production has changed over the years. I remember when a “crew” consisted of about 50 teamsters who complained about everything. There were lighting trucks everywhere. A caterer that would whip up a plateful of huevos rancheros faster than you could say “huevos rancheros”. Scripts girls. The assistant director. Director of photography and on and on and on and on.  Seriously, I never knew what half the crew was there for.

This is a photo of the “crew” we shot with yesterday. I could count the number of the crew on one hand and still have two fingers left. The director was Matt Doane (out front), a heckuva young film maker.

He did a great job. How great? We’ll see in a month or so when the spot hits the air. But, honestly, I walked away from the shoot, feeling as good about a production I have ever felt in 30 years.

It was fun! Everyone chipped in to get the job done. It was a real feeling of teamwork.

Even the cast chipped into move lights and furniture.

I’ve been told how much production has changed over the past couple of years. I saw…lived it…and liked it…alot! But I did miss the lady who came around giving foot rubs.

Congrats to Joe Pytka who is about to be inducted into the Art Directors Club HOF. Well deserved. Just found this article about him. Check out the spot right under Madonna.

http://www.moreaboutadvertising.com/2011/04/commercials-director-joe-pytka-and-wieden-kennedys-john-c-jay-join-adc-hall-of-fame

Joe never liked the “Nothing But Net” spot. Not until it was finished…and won the best Super Bowl ad of the year, that is. What he hated most about the spot was Michael Jordan’s wardrobe. I’ve got to admit it does suck. But, in the contract, MJ had could wear whatever he wanted. So he chose a piece of the Michael Jordan line of sportswear. What a shock! It obviously did not stand the test of time, or taste.

Looking forward to seeing Joe and Tara and Vincent and, hopefully, Austin on Thursday night. Hopefully, we’ll be drinking Nothing But Cristal.

I thought it might be funny to start a Twitter account that connected all the Jim Ferguson’s in Twitterland together.

So, I set up the account and asked 345 other Jim Fergusons to follow me, Jim Ferguson.

Why? A better questions is, Why Not?

Only one Jim Ferguson has started following me, Jim Ferguson. Jim Ferguson of Oklahoma City whose daughter Megan (pictured here) is an All-America gymnast at the University of Oklahoma who is also, get this, an advertising major, contacted me via Twitter.  At first, I thought he was a pervert. “What’s your email address?” I ignored him. Then, he said, “This is Jim Ferguson.” I was giddy. I had met another person with my name. It had never happened before. (I have met a lot of Fergusons, but not Jim Ferguson.) We are not related, but I decided to call him Cuz Ferg 1. We had an interesting Twit exchange and when Meagen graduates from OU and does her time as a student assistant, Cuz Ferg 1 said she would get in touch with me about a potential intern job.

Since the correspondence with Cuz Ferg 1. I have heard nothing from the other 344 other Jim Ferguson’s that I have asked to follow me in Twitterville.

For some reason, I thought it would be both entertaining and educational to follow and learn all about other Jim Ferguson’s, their hopes, their hope dreams and their distain for being called, Fergy, Ferg, Ferginand, Fergilicious, etc., all their lives.

But nothing happened.

So I sit by my Text Toy and wait, to hear from Jim Ferguson.

Isn’t Twittering the best???